{"id":43456,"date":"2023-09-21T20:39:14","date_gmt":"2023-09-21T20:39:14","guid":{"rendered":"https:\/\/lethal-industry.com\/?p=43456"},"modified":"2023-09-21T20:39:14","modified_gmt":"2023-09-21T20:39:14","slug":"caas-bryan-lourd-says-hollywood-must-heal-after-strikes-or-industry-could-be-destroyed","status":"publish","type":"post","link":"https:\/\/lethal-industry.com\/business\/caas-bryan-lourd-says-hollywood-must-heal-after-strikes-or-industry-could-be-destroyed\/","title":{"rendered":"CAA’s Bryan Lourd Says Hollywood Must “Heal” After Strikes Or Industry Could Be “Destroyed”"},"content":{"rendered":"
CAA co-chair Bryan Lourd has said that the film and TV industry could be “destroyed” if there is not a proper healing process after the Hollywood strikes have been resolved.<\/p>\n
Lourd is currently in the UK and took to the stage at the RTS Cambridge Convention to discuss the state of the creative industry with his friend Emma Thompson.<\/p>\n
During the freewheeling conversation, Lourd — who has been on the SAG-AFTRA picket line — said the strikes were having a “terrible” impact on film and TV workers.<\/p>\n
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The super-agent said the industrial action has grown out of a dissonance between studio executives and actors, writers, and creators. “They are born from misalignment of artists, and what they do, and the businesses and what they do,” he explained.<\/p>\n
Lourd said there is now an “urgency” to bridge this divide, resolve the strikes, and commit to a period of “healing” otherwise it could “destroy what is an amazing industry.” He added: “I think the relationship between the executives and the creative branch just has to be much, much closer.”<\/p>\n
The strikes started with writers’ putting their pens down in May, meaning walkouts have been ongoing for five months. Lourd, who has offered to bring the SAG-AFTRA and the AMPTP together, said he believes that the strikes now are closer to the end than the beginning.<\/p>\n
Lourd and Thompson took shots at greenlighting ideas by algorithm and the word “content.” Lourd said data-driven commissioning is dangerous and it is “the individual idea … is what makes for a hit.” <\/p>\n
Thompson said the word “content” was “rude” and “misleading,” making film and TV projects sound like the “stuffing inside a sofa cushion.”<\/p>\n
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